Evaluation Question 7: Looking back at your preliminary task, what do you feel you have learned in the progression from it to the full product

This video demonstrates the progress we have made from doing the preliminary match cut exercise to the production of our final product, Broken Alliance.

Evaluation; Question 8; Audience feedback & Comment

These are videos we filmed after our film opening screenings with our classmates giving us feedback & commenting our our opening title.

Evaluation: Question 2: How does your media product represent particular social groups?

We were slightly inspired by the opening of panic room and also the smartly dressed woman in it, so we tried to imitate that sophisticated business-like look in our title sequence.

She looks sophistciated & middle/upper class because of her trench coat , high heels & bag and we tried to make her look like the stereotypical business woman.

With the tramp we paid alot of attention to detail in the mise-en-scene aspect, e.g make-up , props (cardboard sign, cup, ciggarette) and clothes (dirty, biscuit crumbs) to construct the representation of a stereotpical 'tramp' / homeless person.

With our 'villan' we tried to get the appearance of a typical Villan with this look by her wearing all black with sunglasses to keep the theme of mystery & making her look suspicious, an example of this would be the film Men in black.

Mis-en-scene was very important for us as we had no sound or speech so we relied mostly on mis-en-scene to construct a representation of some type of social group / status.

Evaluation: Question 1: In what ways does your media product use, develop or challenge forms and conventions of real media products?

These the two still screen grabs of titles, one from our film (broken alliance) and the other from Dawn Of TheDead , we wanted to have our titles on a black screen to give it a more mysterious and suspicious effect just like in dawn of the dead.

These are two still screen grabs, one is one of the opening establishing shots from the film panic room & one is one of our opening shots from our film, we used a panning shot like the one in panic room of building in london bridge.

One still is from the opening shot of the film Six Feet under with a bird flying in the sky which we used in our opening shot.

Evaluation; Question 6: What have you learned about technologies from the process of constructing this product?

We used a range of diffrerent technologies in the process of making our film opening ;

we used:

• 
  Final cut pro

In final cut pro I learned how to import & export clips onto varous other programs such as livetype & soundtrack pro. I learnt how to Cut Clips ,Mark in and mark out on clips ,Drag and drop clips from the browser box to the viewing box,Drag and drop clips into the timeline, how to make a Match cut.

• Livetype

In livetype I learnt how to change font ,add effects to my font e.g Fades, floats and pop ups. I Learnt change the style e.g add a glow or outline & play the effects on the timeline, we also learnt how to import the titles into final cut to add to the title sequence.

• Soundtrack pro

In Soundtrack I learnt to Drag & drop sounds onto the timeline,how to change or delete unwanted sounds ,how to join different sounds/instrumentals together on the timeline, I learnt ghow to speed up the tempo of the instruments aswell.

• JVC HD Camera & Tripod

I Learnt how to turn the camera on & off ,how to open & close the lens,How to put the memory cards in ,How to switch memory cards (Card A & Card B) ,How to Focus the camera ,How to Record.I also learnt how to set up the tripod, how to lock the camera onto the tripod and how to change the length of the tripod legs ( to extend them).

Evaluation Question 6: What have you learned about technologies from the process of constructing this product?

This is a video which illustrates what technical progress we, as a group, have made.

Evaluation ; Question 3 & 4: What kind of media institution might distribute your media product and why? How will you attract/address your audience?

This is an example of a student film that I found on youtube, its had over 1,922 views and was the Winner of Best Fiction Award at The Altered Images Student Post Production Festival this year.

For my student film , as it is low-budget , I would market & distribute this media product through websites like Youtube & social networking sites such as Facebook, Twitter , Myspace & Bebo etc.. because it is accessible and is very popular among the technically-savvy audience I am targeting, I would keep reminding people of this film by constantly posting the links to other people's pages aswell as my own page.

I would upload the film onto youtube and then upload the link onto my own personal facebook/Twitter/blog pages etc.. & create a page especially for my film. I would create some type of buzz/hype about it and would then ask family and friends to post the links on there pages to get some feedback & more views for my film .

My target audience is specifically 16-30 both Male & Female (Technically Savvy).

Evaluation ; 5. Audience Feedback & comment ; Who would be the audience for your media product?

Abbie ,21, is your average girl , she loves make-up, clothes (Shopping), going to the cinema and just hanging out with friends. she always has the lastest , Phone or iPod out and could be considered as 'Technically Savvy'. I use people like her both male/female as my target audience.

Evaluation Question 8: Audience Feedback and Comment

This is our audience feedback from when our title sequences were watched in class. these were he words people used to describe our film. Overall the feedback was generally positive. Although some people said they didn't really understand it, this mad us happy as it shows that our goal to make it very suspenseful was achieved.

Livetype: Making titles for the film

We wanted our titles to correspond the the suspenseful theme we had going. Using live type we made our titles which was quite simple. We chose what font we wanted to use and added the effect, as this screen grab shows...



Then, we put our titles onto a black screen as we had planned...


After, the titles were put into our sequence. To keep our editing less stressful, we put each title into Final cut pro as we went along constructing our sequence. this helped us keep track of what titles we had left to do at each point and where in the sequence they had to be.

Soundtrack Pro: Making the soundtrack

As we had already had a tutorial of how to use Soundtrack pro, we were already familiar with using the programme. We wanted our sound to be suspenseful to reinforce the action on the screen. Once we chose our sounds and uploaded them onto the timeline we had to arrange them so that it sounded correct and sounded right with our sequence. We imported our soundtrack into final cut pro so that we could fit it to go with our film and titles.

Broken Alliance rough cut

This is a rough cut of our title sequence. We put the titles on a black screen with white font and cross cut between the titles and two different pieces of action. This was inspired by Marathon Man, which we watched earlier on as part of our research. The aim of the cross cutting was to create suspense so the audience would have to think to try and figure out how the smartly dressed woman on the platform and the undercover beggar on London Bridge are connected. The device being dropped in the cup gives a hint but the viewer would have to watch more of the film to find out, which was the effect we wanted to bring across. We also got the idea of cutting from the images on the screen to the titles from the Dawn of the Dead title sequence which we found really inspiring. We wanted to have the element of time as well, like in collateral, so we included the shots of the clock to emphasise that the woman on the train platform was waiting impatiently.

Final cut Pro: Editing

When we finished filming Broken Alliance, we transferred the clips from the memory card to our video drive, then we imported them into Final cut pro. Firstly we had to sort through all of our clips to find out which ones we would use. Then, using our storyboard as a guideline, the clips were cut and put into order on the timeline. Even though we got all the shots from the storyboard from when we filmed, we didn't follow the storyboard exactly because we wanted our film to flow in the best way and some of the shots didn't go together well. When the clips were laid down onto the timeline, we then had to cut some of them to make sure they ran into each other smoothly. For example, in the scene of the beggar on the bridge, we used a match cut to show the device being dropped into the cup. At the end of the sequence we used the fade out effect to establish it was the end, we also faded into each title and out of each title in the sequence.

On Shoot Photos

These are on shoot photos from when we filmed 'Broken Alliance' over the two days. One of our locations was London Bridge, where the undercover beggar scene was filmed. The other scene, with the smartly dressed person waiting impatiently, was filmed on a train platform at London Euston station. We decided to film in the city because of our Action-thriller sub genre, and the city is usually a convention of this sub genre. We were able to finish our filming over two days as we had planned carefully what we would be filming, where we would be filming and the time we would be filming each scene. We overall found filming very enjoyable and there was a good element of teamwork.

Animatic Story Board

This is an animatic storyboard for our title sequence, when it comes to filming and editing we will use this as a guideline. However, the final edit may be in a different order. Also the titles included in the story board are an idea of what titles we will put in our actual opening sequence.

The order of the sequence in the storyboard:

• Panning wide shot of London from London Bridge
• Production company
• Wide shot of people walking on train platform
• Director
• Close up of character 1 tapping feet on train platform
• Tilt to fully reveal character 1
• Starring actors
• Wide shot of beggar sitting on London Bridge
• Music by
• Close up of character 1's walking feet
• Mid shot of character 1 pacing up and down on platform
• Costume designer
• Long shot of character 2 walking towards beggar on London bridge
• Side view of character 2 walking to beggar
• Cut to birds eye view of device being dropped in cup
• Writers of the film
• Over the shoulder shot of the sly nod to confirm between character 2 and beggar
• Co-producer
• Close up of character 1's face
• Extreme close up of character 1's eyes
• Editor
• Over the shoulder of character 2 spying on character 1
• close up of character 2's face
• Make up by
• Panning wide shot of train driving off
• Long shot of character 1 walking off train platform
• Title: Broken Alliance
• Bird flying in the sky

Match Cut Prelim

In our groups we were asked to film a conversation and to include match cuts as a preliminary test.

Pitch and Final Locations

This is our Pitch which we had to present to our class and teachers in order to get permission to go out and start filming. In our pitch we included:

• A brief Outline of the Film
  
• Why it would make a good thriller
  
• Our Working Titles
  
• Planned Locations
  
• Props, Costumes and Mise en scene we would use
  
• Preliminary ideas about sound
  
• Institution detail
  
• A risk assessment
  
• A skills audit
  
• A production Schedule

After we received filming permission, we decided to use Candi studios as our production company as this is a low budget student film.

Also, our final decided two locations are:

• London Euston train station

• London Bridge

Intro to camera

We had a tutorial on using the camera's and also its health and safety.

During this tutorial learnt how to:

• Turn the camera on & off
• How to open & close the lens
• How to put the memory cards in
• How to switch memory cards (Card A & Card B)
• How to Focus the camera
• How to Record

• We also learnt how to set up the tripod
• How to lock the camera onto the tripod
• And how to change the length of the tripod legs

The Bag Swap

We were asked to produce a short film about a bag swap, we first had to produce a storyboard then come together in our groups and film it.

We filmed the bag swap using two members of the group and tried to involve as many different shots as possible.

Using Soundtrack Pro & Livetype

We had a tutorial on how to use the programs livetype & soundtrack pro.

In The livetype Tutorial I learnt how to:

• change font
• add effects to my font e.g Fades, floats and pop ups
• change the style e.g add a glow or outline
• play the effects on the timeline

In the Soundtrack Tutorial I Learnt how to:

• Drag & drop sounds onto the timeline
• how to change or delete unwanted sounds
• how to join different sounds/instrumentals together on the timeline